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Salt and Spice Drive Packaging Trends for 2023

Chris Irby • October 25, 2022

Morton and McCormick Make the Move to Recycled Plastic

Spices spilling out of PET plastic jars.

The market for spices, dry mixes, and extracts has been growing slowly but steadily ever since the sudden surge in 2020 (when millions of homebound consumers whiled away the quarantine by cooking and baking). Over the next few years, we can expect to see:


  • A lingering higher level of interest in home cooking and baking.
  • An increase in the variety of spices offered by retailers.
  • A heightened interest in premium packaging as various retailers seek to differentiate themselves.


Packaging Needs for Spices

As with most any product, the three most important factors when it comes to packaging for spices and herbs are functionality, sustainability, and shelf appeal. Containers for spices tend to be smaller, with higher value features (pinch grips, grinder closures, and tamper-evident caps). Spices and herbs are also coming to rely more and more on transparent packaging to demonstrate their freshness and quality.


Making the Move to Recyclable Plastic

To address these packaging needs, two industry giants have begun transitioning away from paperboard and metal containers to PET (and rPET) plastic, which is lighter and easier to recycle.


McCormick & Co.

The largest producer of spices and related food products worldwide, McCormick has actually used plastic canisters for many of its products since 1985. However, it was only recently that the company decided to do away with the metal tins for its pepper and Old Bay products and make the move to recyclable, BPA-free plastic. These new plastic containers have been specially designed for easier pouring and measuring and include a freshness seal.

Old Bay seasoning and McCormick pepper, new plastic containers.

McCormick has also pledged to increase the sustainability of these products over the next few years by using more recycled content and ensuring their containers can be recycled or reused.


Morton Salt

As the leading producer and marketer of salt in North America, Morton was looking for a full-on rebrand for their coarse kosher, coarse sea salt, and fine sea salt products. Moving away from the iconic blue cardboard canister that's been a mainstay in most American homes for over 70 years, Morton worked with a design studio to develop a modern plastic package.

Morton kosher salt, coarse sea salt, and fine sea salt in PET plastic bottles.

With an ergonomic shape that fits the hand and a lid that pops open with the flick of a finger, they've got functionality covered. The transparent design shows off the salt inside, adding to shelf appeal. And as for sustainability, each bottle is 100% recyclable and BPA-free.


PET Plastic for Storing and Selling Spices

If you're looking for functional and sustainable packaging with shelf appeal for your spices, herbs, condiments, dry mix, or extract, Plascene has a wide variety of bottles and jars that just might fit the bill, as well as the value features to set your packaging apart from the competition.


Can't find what you're looking for? Feel free to visit our site to learn about our custom options and get a free quote.


References





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